Survey: Marketers to Spend More on Digital in 2010

More than half of marketers see improved return on investment in digital media over traditional advertising, and consequently 72% will increase their digital spending in 2010, according to a survey by Round2 Communications. MediaPost Communications/Media Daily News (12/15)

Tags: digital media, mediapost communications, return on investment, traditional advertising

This entry was posted on December 16, 2009 at 11:23 am and is filed under Advertising Sales, News, Online. You can follow any responses to this entry through the RSS 2.0 feed.