Twitter “Contributors” Targets Business Users

Twitter’s new Contributors feature is a building block for its forthcoming premium business accounts, Tameka Kee writes, reporting that the tool lets users tell apart multiple individuals who use the same account. The move may be to compete with third-party applications built with Twitter’s API, Kee notes. “The more premium features [Twitter] rolls out on its own, the fewer reasons companies will have to spend money on those alternative services in the long run.” PaidContent.org (12/14)

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Tags: ces, iab, money, tameka kee, twitter, twitter api, twitter contributors